Temporary Field Marketing Representative (3 Months)
@ Kiva ConfectionsTemporary Field Marketing Representative (3 Months)
About the job
Kiva Confections is a leading cannabis-infused edibles company in California, focused on creating high-quality products and expanding market reach through marketing and partnerships.
Requirements
- 2+ years in events or promotions
- Customer service experience
- Knowledge of marketing fundamentals
- Sales or cannabis industry experience
- Able to travel independently
Qualifications
- 21+ years old
- Own computer and smartphone
- Ability to lift 50 pounds
- Excellent communication skills
- Ability to work autonomously
Full job description
Job Summary
As a Temporary Field Marketing Representative (3 months) (FMR) for the Bay Area, you will be the face of the brand at various events in the field and in store with key retail partners. You will build relationships with key strategic partners, engage budtenders (BT) by way of education and sampling on KIVA products as well as attending marketing events.. In this role, you will largely be responsible for encouraging growth of brand awareness and trial. You will report to the Trade Marketing Manager in your state.
MUST reside in the Bay area!!This job is for you if...
- You have a background in customer service and strong communication skills
- You have an energetic and entrepreneurial spirit
- You’re a down to earth, fun and have a “work hard, play hard” mentality
- You’re organized and highly responsive- able to maintain communication on all channels (email, text, Slack, etc.)
- You have a deep understanding of what it takes to execute a successful event
- You’re Adaptable with the ability to multi-task efficiently and effectively prioritize business needs
- You’re naturally outgoing and internally motivated in your personal and professional efforts
- You’re a relationship builder, excited by the opportunity to partner with our consumers and retail partners
- You’re a goal-oriented self-starter and able to take the initiative to achieve/exceed goals
- You’re genuine in your desire to educate and inform consumers on KIVA products
- You’re willing to regularly work early mornings, evenings, and weekends based on company needs.
- You’re able to maintain a complex, flexible schedule
- You’re passionate about cannabis and cannabis education
As Kiva's Temporary Field Marketing Representative, you will...
- Represent all KIVA product lines across the entire portfolio
- Create a unique patient experience within a modular footprint to increase brand awareness and build customer loyalty
- Communicate facts regarding proper dosing, nutrition and key functions and benefits of cannabis, as well as how it relates to the Kiva products
- Provide samples and gift branded swag
- Track all activity and consumer insights/feedback through digital recaps
- Be the eyes and ears of KIVA from the field, reporting observations regarding retail accounts as well as competitor activity
- Communicate success stories, key learnings, and other activities to your manager
- Support Trade Marketing events (inside & outside of retail environment) relevant to the brand and to the region (i.e. local festivals)
- Participate in execution of sampling initiatives, reaching patients where they live and play
Create harmonious relationships with our retail partners and their staff to cultivate a strong affinity for the Kiva brand
Conduct retail staff training (within accounts) on the Kiva brand portfolio.
- Credit submissions, simple email correspondence, and scheduling with retailers
Marketing Events:
Building & Maintaining Relationships:
Budtender/Staff Trainings:
What we're looking for...
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