Director of Marketing

@ Goodwin Recruiting
Goodwin Recruitinggoodwinrecruiting.com

Director of Marketing

Salt Lake City, UT
Posted 1 day ago

About the job

Innovative health tech company seeks a Director of AI Growth Marketing to lead AI-powered marketing systems, optimize customer journeys, and drive business growth with proven success in automation and analytics.

Requirements

  • Designing AI-powered marketing systems
  • Driving consumer growth via automation
  • Building customer funnels and retention
  • Strong data and AI analysis
  • Using marketing automation platforms

Qualifications

  • Experience with AI marketing solutions
  • Proven success in growth marketing
  • Analytical skills with data focus
  • Fast-paced environment experience

Full job description

Join an innovative health technology company as a Director of AI Growth Marketing. This hands-on leadership role is ideal for a growth marketer who excels at building AI-powered marketing systems, optimizing customer journeys, and driving measurable business results. If this describes you, send us your resume today!


Director of AI Growth Marketing Benefits and Compensation:

  • $120-140k base salary, depending on experience
  • Performance-based bonus opportunity
  • Equity eligibility beginning in Year 2 for exceptional performers
  • Hybrid schedule (3+ days per week in the Salt Lake City office)
  • Minimal travel

Director of AI Growth Marketing Requirements & Qualifications:

  • Hands-on experience designing and implementing AI-powered marketing systems, workflows, automations, or intelligent customer journeys. Candidates must be able to explain AI solutions they personally built, how they integrated them into marketing or CRM systems, and the measurable business results they achieved.
  • Proven success driving consumer growth through marketing automation, AI, CRM, and lifecycle marketing.
  • Experience building and optimizing customer acquisition funnels, conversion strategies, retention programs, and customer journey automation.
  • Strong analytical skills with the ability to leverage data, AI, and customer insights to improve marketing performance.
  • Experience using marketing automation and CRM platforms to create personalized customer experiences.
  • Ability to build, execute, and continuously optimize marketing systems in a fast-paced, high-growth environment.

Director of AI Marketing Preferred Background & Skills:

  • Experience in digital health, wellness, medical devices, consumer technology, SaaS, subscription businesses, or other data-driven B2C and B2B environments
  • Hands-on, entrepreneurial mindset with a passion for AI, growth marketing, experimentation, and building scalable marketing systems
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