Vice President of Digital Marketing
@ Uline, Inc.Vice President of Digital Marketing
About the job
Uline is North America’s leading distributor of shipping, industrial, and packaging materials. The VP of Digital Marketing leads a team, manages large ad spend, and drives growth initiatives, supporting the company's strategic goals.
Requirements
- 15+ years in search internet advertising
- Proven leadership managing managers
- Proficient in Web Analytics and Kenshoo
- Strong strategic and team-building skills
Qualifications
- Bachelor’s degree in marketing or related
- MBA preferred
- Experience with Google, Bing, Shopping ads
Full job description
Vice President of Digital Marketing
Corporate Headquarters
12575 Uline Drive, Pleasant Prairie, WI 53158
Drive marketing that makes a measurable difference. As Uline’s Vice President of Digital Marketing, you’ll shape the future of our digital growth engine and lead a talented in-house marketing team. In this leadership role, you’ll drive customer acquisition, optimize marketing investments and develop strategies that support Uline’s continued growth across our North American company.
Position Responsibilities
Lead one of the largest paid search programs in North America, managing a $500M+ annual investment supporting 45,000+ products.
Manage a high-performing team of digital marketers driving profitable growth and market share through Google, Bing and Shopping campaigns.
Use performance metrics and market insights to optimize marketing investments, identify opportunities and improve campaign performance.
Drive enterprise marketing initiatives, providing insights and recommendations to Uline’s executive leaders that support business goals and long-term digital growth.
Manage key partnerships with senior leaders at Google, Microsoft and Skai, helping shape strategy and gain early access to emerging advertising capabilities.
Minimum Requirements
Bachelor’s degree in marketing, advertising and / or business. MBA preferred.
15+ years of search / internet advertising and analytics.
10+ years managing other managers, supervisors and staff.
Strong strategic leadership and team-building skills, with a collaborative, hands-on approach.
Proficient in Web Analytics and Kenshoo (Skai).
Benefits
Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
Multiple bonus programs.
Paid holidays and generous paid time off.
Tuition Assistance Program that covers professional continuing education.
Employee Perks
On-site café and first-class fitness center with complimentary personal trainers.
Over four miles of beautifully maintained walking trails.
About Uline
Uline, a family-owned company, is North America’s leading distributor of shipping, industrial, and packaging materials with over 9,800 employees across 14 locations.
Uline is a drug-free workplace. All new hires must complete a pre-employment hair follicle drug screening. All positions are on-site.
EEO/AA Employer/Vet/Disabled
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Our employees make the difference and we are committed to offering exceptional benefits and perks! Explore Uline.jobs to learn more!
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