Senior Living Sales Specialist

@ Resort Lifestyle Communities
Resort Lifestyle Communitiesresortlifestylecommunities.com

Senior Living Sales Specialist

Finchville, KY
Posted 1 day ago

About the job

Resort Lifestyle Communities, specifically Village Crossing Retirement, focuses on creating thriving senior communities. The role involves growing occupancy, fostering relationships, and managing outreach efforts with an emphasis on personalized service and community engagement.

Requirements

  • 2+ years of sales experience
  • Builds trust with clients
  • Manage sales pipeline
  • Relationship-driven approach

Qualifications

  • Strong interpersonal skills
  • High emotional intelligence
  • Organized with CRM skills
  • Reliable transportation

Full job description

Grow with Purpose. Build Relationships. Sustain a Thriving Community.

At Resort Lifestyle Communities (RLC) – Village Crossing Retirement, we are seeking a relationship‑driven, consultative sales professional who is passionate about connecting with people, guiding important life decisions, and helping a community grow and thrive.

This role is ideal for someone who can thoughtfully drive occupancy forward while building a strong foundation for long-term success, including maintaining high occupancy and developing a healthy waitlist.

Your focus will include:
  • Growing occupancy toward and within the 95–100% range
  • Creating sustainable demand through a strong prospect pipeline and waitlist
  • Delivering a personalized, relationship-first sales experience
  • Building meaningful connections with prospects, families, and local partners
What You’ll Do
  • Drive & Sustain Occupancy Growth
    • Execute a strategic sales and marketing plan to increase and stabilize occupancy
    • Balance near-term move-ins with long-term pipeline and waitlist development
    • Maintain consistent, thoughtful follow-up with prospects based on readiness and timing
    • Keep CRM accurate and up to date to reflect relationship progress and next steps
  • Deliver a Consultative, Relationship-Focused Experience
    • Conduct welcoming, personalized tours that focus on lifestyle fit and individual needs
    • Build trust with seniors and their families through empathy, patience, and understanding
    • Guide prospects through decision-making at a pace that feels comfortable and informed
  • Build & Nurture Lead Sources
    • Develop lasting relationships with referral partners, including:
      • Senior living professionals
      • Community organizations
      • Local influencers and service providers
  • Participate in outreach, events, and networking to create consistent, high-quality interest
  • Cultivate future residents early to develop a strong waitlist
  • Contribute to Ongoing Success
    • Monitor key metrics such as occupancy trends, pipeline health, and conversion timelines
    • Partner with leadership to adjust strategies based on community needs
    • Provide consistent updates on prospect engagement, outreach efforts, and opportunities
What We’re Looking For (REQUIRED)
This role is best suited for someone who thrives in a relationship-first environment while still understanding how to move prospects forward with intention.
  • 2+ years of relationship‑driven, consultative sales experience
  • Demonstrated ability to:
    • Grow or maintain occupancy
    • Manage a sales pipeline with consistent follow-up
    • Build trust with clients through longer decision cycles
Key Skills & Strengths
  • Strong relationship builder with a thoughtful, consultative approach
  • Ability to balance patience with forward momentum
  • High emotional intelligence when working with seniors and families
  • Organized and consistent with CRM and follow-up practices
  • Comfortable with outreach and engagement, with a focus on quality over volume
Work Requirements
  • Tuesday–Saturday schedule, with occasional evenings and events
  • Reliable transportation for outreach and community engagement
  • Ability to stay active while conducting tours and interacting throughout the day
Benefits for Full-Time Employees
  • Competitive compensation and benefits
  • Access your pay anytime
  • $341 benefit stipend per pay period to apply toward:
    • Health, Dental, Vision
    • Life Insurance
    • Short- & Long-Term Disability
    • HSA, FSA, LSA
    • Accident & Hospital Indemnity
    • Legal & Identity Theft Protection
  • Paid Time Off
  • 401(k) with employer match
Apply today and our Talent Acquisition Team will be in touch soon!
EOE/ADA
#urgent
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