Senior Associate, Marketing Science

@ OMDUS OMD USA LLC

Senior Associate, Marketing Science

Los Angeles, CA

Posted 4 days ago

About the job

Omnicom’s Business Analytics team delivers modern agency services, focusing on data-driven insights, campaign measurement, dashboards, and client reporting to meet and exceed business goals.

Requirements

Experience in marketing or data analytics
Expertise in audience-based marketing
Strong analytical and critical thinking skills
Excellent communication skills
Experience with data visualization tools

Qualifications

Bachelor's degree
1+ years data analytics experience
Knowledge of digital marketing
Ability to work in ambiguous situations

Full job description

Agency:

Omd

Job Function:

Data and Analytics

Job Subfunction:

Data Science and Analytics

Job Description:

The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.

Responsibilities

External facing responsibilities:

Executing the measurement plan

Production of campaign reports and analyses according to measurement plans

Development of dashboards in data visualization tools such as Datorama and Tableau

On-going data QA to ensure data used for reporting and analysis is accurate

Development of observations and actionable insights around campaign results

Data storytelling of results and analyses in presentation decks/slides

Presenting reports and proposals to clients during monthly and weekly phone calls

Internal facing responsibilities:

Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization.

Keep in front of industry trends and developments by engaging in training

Required Skills

Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development

Expertise in audience-based marketing and data-driven advertising

Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.

Stellar communication skills

Comfortable working in ambiguous situations

Education and Experience

A university degree and 1+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting

Knowledge of agency-side media campaign planning and execution process is desirable, but not required

$40,000 - $75,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

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