Sales Enablement Leader

@ Caseware
Casewarecaseware.com

Sales Enablement Leader

Posted 1 day ago

About the job

Caseware is a leading fintech company with 30+ years in audit and accounting software, serving over 500,000 users globally. The Sales Enablement Leader role involves creating content, delivering training, and building enablement functions to support sales growth and regional expansion.

Requirements

  • 4–6 years in sales enablement or related roles
  • Ability to create structure in fast environments
  • Strong content creation and training skills
  • Cross-functional collaboration ability
  • Experience with SaaS or B2B sales helpful

Qualifications

  • Bachelor's degree preferred
  • Proven track record in sales support
  • Strong communication skills
  • Ability to influence without authority
  • Self-driven with independent outcomes focus

Full job description

Caseware is one of Canada's original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!

Caseware is hiring its first Sales Enablement Leader to build the enablement function from the ground up. This is a highly hands-on role for someone who can create structure in an evolving environment, partner across the business, and deliver practical tools and training that help our sales teams perform at a higher level.

In the near term, you will be responsible for building the core content, resources, and programs that Sales and Solutions Consulting rely on every day. You will work closely with Product Marketing, Sales Operations, Training, and other cross-functional partners to close gaps across the pre-sales, sales, and onboarding journey.

As the function grows, this role may expand to include 1–2 direct reports later this year. Over time, you will also help shape the broader strategy, operating model, and priorities for sales enablement at Caseware.

This is a rare opportunity to build a critical function from the ground up at a global company with strong market credibility. You will help shape how Caseware equips its sales teams, improves consistency in the field, and scales enablement globally over time.

❗This is an Existing vacancy

❗This is a full-time, permanent position.

❗This role is remote and open to candidates who reside in and are eligible to work in the United States.


What you will be doing:

  • Build and maintain core sales enablement content, including pitch decks, battlecards, objection-handling guides, competitive positioning, demo scripts, evaluation trackers, and FAQs.

  • Own the GTM Enablement Hub as the central source of truth for sales-facing messaging, resources, and materials.

  • Partner with Product Marketing, Sales Operations, Training, Solutions Consulting, and other teams to align messaging and close enablement gaps.

  • Deliver enablement sessions, workshops, and training to the sales team and Solutions Consulting team.

  • Support onboarding, launch readiness, and ongoing sales readiness initiatives.

  • Drive localization and adaptation of sales and training materials for regional rollout.

  • Extend enablement coverage across North America and support global scaling as the function matures.

  • Build simple trackers, reporting, and feedback loops to identify gaps, measure usage, and improve enablement effectiveness.

  • Translate product updates, market changes, and competitive insights into clear, rep-ready materials.

  • Contribute to the development of the long-term enablement strategy, structure, and team design.

  • Help build the case for future headcount and, where appropriate, hire and lead direct reports as scope expands.


    • What you will bring:

  • 4–6 years of experience in sales enablement, sales operations, product marketing, training, or another GTM support role.

  • Proven ability to create structure in an ambiguous, fast-moving environment.

  • Strong hands-on execution skills, with the ability to build and deliver, not just plan.

  • Confidence creating content and presenting or delivering training to sales audiences.

  • Strong cross-functional credibility and the ability to influence without formal authority.

  • Comfort owning outcomes independently in a role without immediate team support.

  • Experience with SaaS or B2B trial motions is an asset.

  • Familiarity with enablement tools, content management platforms, or knowledge hubs is a plus.

  • Experience supporting regional or global rollout is an asset.

  • An AI-first mindset and willingness to experiment with new tools and approaches


    • What success looks like:

  • Sales teams have easy access to current, useful, and well-organized enablement content.

  • Training is practical, consistent, and aligned to how the team sells.

  • Cross-functional partners are aligned and working from the same messaging and priorities.

  • Gaps in the sales journey are identified quickly and addressed with clear action.

  • The enablement function becomes a trusted partner to Sales, Product Marketing, Operations, and Training.

  • The role scales into a broader enablement function as business needs evolve.



    • What's in it for you:

    ▪️Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions. 

    ▪️We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team. 

    ▪️Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance. 

    ▪️We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans. 

    ▪️We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success. 

    ▪️Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth. 

    ▪️We embrace global opportunities. Work on international projects and collaborate with a diverse, global team. 

    About Caseware:

    Caseware's cutting-edge software products are meticulously designed for accounting firms, corporations, and governments. Our teams are continually collaborating, innovating, and building upon our existing suite of products. With a customer-focused mindset, we are building technology that is shaping what the future of audits, financial reporting, and financial data analytics will look like.

    With a recent strategic investment from Hg Capital in 2020, Caseware is now in its next major growth phase as we double down on the people and products that have made Caseware so successful to date.

    One of Caseware's core values is Many Voices, One Team and with that in mind, we're dedicated to building teams as diverse as our customers in an equitable and inclusive way. We welcome and encourage candidates of all backgrounds to apply. Should you require accommodations or have any questions at any point during the application or interview process, please e-mail our People Operations team at talent@caseware.com.

    AI Usage:

    The recruitment process may use AI assisted tools but not for candidate screening or assessment. All final hiring decisions are made by humans to ensure fairness, transparency, and oversight.

    Background Check:

    Any candidates successful in obtaining an offer for a position will need to successfully complete a background check through Certn.co which typically includes an Identity Verification and Criminal Record Check. Executives and Senior Managers will undergo a Soft Credit Check as well. Candidates residing in the Netherlands and Germany are excluded from undergoing background checks via Certn.co 

    Security and Fraud:

    Caseware takes the security of candidates seriously. All legitimate communication from us will come from email addresses ending in @caseware.com and our open positions are always listed on reputable job boards and on our website https://jobs.lever.co/caseware. We will NEVER ask for payment or financial information from you. If you receive an unsolicited job offer, proceed with extreme caution.   

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