Product Marketing Manager - Pharma
@ H1Product Marketing Manager - Pharma
This job is still taking applications, but it's been up a while.
About the job
H1 is dedicated to providing healthcare info and improving health equity through data and AI. The Product Marketing Manager role focuses on market positioning, messaging, and supporting sales teams in a complex, fast-paced environment.
Requirements
- 5+ years in healthcare product marketing
- Support B2B SaaS and DaaS products
- Experience marketing multiple markets
- Ability to simplify complex products
- Work closely with sales teams
Qualifications
- Experience in healthcare or life sciences
- Strong communication skills
- Cross-functional collaboration skills
- Proven success in product positioning
- Ability to translate product features
Full job description
As a Product Marketing Manager you will play a key role in executing product positioning and messaging across markets, and in delivering go-to-market materials that support our Commercial teams in selling, supporting, and expanding adoption of our solutions. This is a highly cross-functional role working closely with Product, Sales, Customer Success, and Commercial Operations.
You will:
- Execute positioning and client-facing content for new product launches and existing offerings across multiple verticals and customer segments.
- Maintain and update existing assets to ensure positioning remains current as the market evolves, product changes, or data is enhanced.
- Partner with cross-functional teams to translate product capabilities into clear customer value and market differentiation.
- Build product messaging to support Business Development campaigns, content strategy and development, and Sales talk tracks.
- Partner with Enablement to create core enablement assets including pitch decks, battlecards, objection-handling guides, one-pagers, and case studies.
- Lead internal product readiness and training sessions to ensure customer-facing teams are able to effectively communicate value and win deals.
- Incorporate feedback from the Commercial team to iterate on messaging, positioning, and enablement materials post-launch.
We are seeking an experienced Product Marketing Manager to support H1’s go-to-market execution for our SaaS platform and data-as-a-service products. This role is ideal for someone who thrives working cross-functionally in complex environments—supporting multiple industries/markets, diverse buying and user personas, and a wide range of data and platform product offerings with frequent product releases and data enhancements.
- Proven experience marketing products that serve multiple markets, personas, and use cases.
- Demonstrated ability to distill complex product offerings into clear, differentiated customer value.
- Demonstrated success supporting commercial enablement and working closely with Sales teams.
- Excellent written and verbal communication skills with an ability to influence cross-functionally.
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