Digital Producer

The Digital Producer leads the transition from broadcast-focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air

• • Develops and leads winning strategy for station content 

  • Expert understanding of Facebook, Twitter, and other social media platforms 

  • Reviews copy and corrects errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines 

  • Use our social media and website to build and reinforce brand recognition and drive viewers to television 

  • Determines a story's emphasis, length, and format, and organizes material accordingly 

  • Researches and analyzes background information related to news stories to provide complete and accurate information 

  • Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions 

  • Pitches on-brand local and trending stories during meetings 

  • Checks reference materials such as books, news files or public records to obtain relevant facts 

  • Shoots and edits content for digital 

  • Produces reports for all platforms 

  • Ensures that all content meets company standards for journalistic integrity and production quality 

  • Builds and calendars digital campaigns to promote local shows and specials 

  • Writes stories for the web and other digital platforms 

  • Performs other duties as assigned 

  • Finds new ways to use social media and our website to engage with viewers 

   

   Requirements & Skills: 

  • Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred 

  • Proficiency in Associated Press style and Adobe Photoshop preferred 

  • CSS, Flash and other relevant technology skills are a plus 

  • Maintain positive work environment through active team participation and cooperation with co-workers in all departments 

  • Respond positively to feedback